NETexponent Launches New Research Division AffiliateBenchmarks

November 12th, 2008

It gives me great pleasure to announce the launch of the newest division of NETexponent – AffiliateBenchmarks. AffiliateBenchmarks will focus solely on marketing research and education in this niche space. The goal of this division is to produce research studies that will benefit the affiliate marketing community while maintaining its own unique identity. We mentioned our survey effort in previous blog posts and provided more detail on questions asked, etc. This survey will be the inaugural survey for this new division and we will continue to launch research papers on a periodic basis.

Peter Figueredo, NETexponent CEO, brought a great deal of learning and knowledge to the table during the creation and launch process of the survey. During his tenure at Nielsen Media Research as a Research Analyst Peter learned best practices for survey creation and data tabulation, just to name a few. In addition to Peter and myself, Sal Conca, and Leslie Van Buren contributed a great deal of time and energy during various stages of the project. Their expertise was definitely utilized to its fullest during this process.

Affiliate survey results will be available for the next 30 days FREE of charge at AffiliateBenchmarks. After the initial 30 days, the survey will be available for purchase for only $199.00 If there are any questions regarding the survey, please feel free to contact us.