Yahoo Still Has Big Audience
August 14th, 2008
Based on the Nielsen numbers below Yahoo is still able to capture lots of eyeballs. Yahoo is beating out NBC in Olympic related traffic. Just a reminder that while Google may dominate search, Yahoo still has some highly trafficked content areas. So keep that in mind when structuring your search marketing strategy.
Posted in Research, Search Marketing by Peter Figueredo | |





on August 21st, 2008 at 2:26 pm
I am a huge fan of Yahoo’s content! I agree that Google dominates search, but they lack original literary content, unless you count their blogs, but even then the blogs are centered around how to best use Google applications and marketing tools.
I admit I use Google when I need to find something , but I can always count on Yahoo for great articles (one of the few outlets with extensive MMA coverage) and I look forward to their “week in photos”, a pictorial review of the week’s top events and stories.